Corporate Management

Not applicable

The teaching methodologies use the lecture method, using the projection of slides, as well as deductive and inductive methods. The methodology also uses educational simulation processes. This means the
teaching/learning process is performed in conditions close to business reality. Students will solve practical cases, which are similar to situations they will have in their professional life. 

Provide an overview of organizations and the management in the context of contemporary societies. Understand the business requirements and their evolution, applying some analytical models. Understand the marketing origins and meaning.

Explain the theoretical approach to people leadership and motivation and relate them to the day-to-day of the organizational life.

Understand the concepts, methods and criteria for the preparation and dissemination of accounting standard information. Understand the relevance of management accounting to support management decisions. Use techniques and evaluation models for financial management business. Plan correctly and timely the corporate financial decisions in short, medium and long term. Prepare the previsional financial documents. Understand and support investment decisions and funding instruments.

To understand and use project planning and management tools.

To equip students with concepts of operations planning and management. 

Enable them to forecast needs, plan and scale resources, ensuring goals are met and optimizing operations.

Module 1 – Strategic and Financial Management

Organizations and management. The functions and levels of management. The objectives of companies and the stakeholders. The strategic management of organizations: analysis, formulation, implementation and control. Marketing and society: create value, satisfy needs and facilitate exchanges. The markets and their segmentation. Marketing-mix. Human resource management and organizational behavior. Motivation and leadership. General and Management Accounting. Accounting Normalization – SNC. Patrimonial dynamics. Study of accounts. Financial Statements. Balance sheet. Profit and Loss Statement. Financial Management. Instruments, Methods and Techniques of Analysis. Study of Profitability. Study of Financial Equilibrium. Financial Planning. Risk Analysis. Economic and Financial Analysis of Investment. Maps of the financial flows of investments. Tools of evaluation.

Module 2 Operations Management

Forecasting of the demand. Aggregate production planning and Production Master Plan. Production scheduling in intermittent and continuous environments. Queue management. Materials and capacity scheduling and management for dependent demand (MRP/CRP). Inventory management-deterministic models and stochastic models, continuous demand and discrete demand. Project planning and control (CPM and PERT). New production philosophies (Lean, JIT, TQM).

NAO

LISBOA, J. [et al.] , (2004), “Introdução à Gestão das Organizações”, editora Vida Económica, 
ROBBINS, Stephen P.; COULTER, Mary, “Management”, Prentice-Hall, 6th ed. [658 ROB]
SEBASTIÃO TEIXEIRA, (1998),“Gestão das Organizações”, Alfragide ,McGraw-Hill 
MARQUES PINTO, C.A. [et.al.] (2009).”Fundamentos de Gestão”, 2ª Ed.Lisboa, Editorial Presença
CARVALHO,J.E. (2009),”Gestão de Empresas”, 1ª Ed.Lisboa, Edições Sílabo

LISBOA,J. V., GOMES,C.F., (2018), “Gestão de Operações; Vida Económica”, 3ªEd, (cota ISEC 2A-4-80)
ROLDÃO, V. S., (2013), “Gestão de Projectos- Abordagem Instrumental ao Planeamento, Org. e Controlo”, 4ª ed, Ed. Monitor (cota ISEC 2A-2-14)