Editorial Design

N/A

The methodological choices will focus on two key educational components:
– Theoretical-practical component – oral presentation oriented to the estimated contents;
– Practical component – study and presentation of works/productions and their authors and work development under the teacher guidance.

1 Learn about the methodology of editorial design and development phases, from briefing to project approval;
2 Acquire theoretical, practical, aesthetic and technical knowledge necessary for visual communication of concepts/ideas;
3 Acquire concepts and specific terminology of the subject area;
4 Know how to analyse alternative solutions in a project of editorial design, taking into account the visual message and the information that needs to be transmitted to a targeted audience;
5 Know how to conceive, plan, write, edit and produce an editorial project.

1. Editorial Design
1.1. Format
1.2. Substract
1.3. Grid systems
1.4. Layout
1.5. Typography
2. Publications
2.1. Book: components and book Cover
2.2. Magazine
2.3. Newspapers
2.4. Other publications

• - Practical Component - 75.0%
• - Theoretical Component - 25.0%

• - Group work (practical component) - 65.0%
• - Individual and/or Group Work - 35.0%

NAO

Ambrose, G. & Harris, P. (2018). Layout for Graphic Designers (Basics Design): An Introduction. Bloomsbury Visual Arts
Errea, J. (2018). Newspaper Design: Editorial Design from the World’s Best Newsrooms. Gestalten
Muller-Brockmann, J. (2012). Sistemas de retículas, Un manual para diseñadores gráficos. Editoral Gustavo Gili.
Poulin, R. (2018). Design School: Layout: A Practical Guide for Students and Designers: 1. Rockport Publishers
Shaoqiang, W. (2019). Page Design: Printed Matter and Editorial Design. Promopress
Shaoqiang, W. (2022).New page design. Layout and editorial design. Hoaki
Weiming, H. (2017). Flipping Pages Details in Editorial and Page Layout Design. ‎ Gingko Press