Social Psychology and Communication

N/A

The syllabus will be developed using: a) lectures, b) theoretical-practical sessions and case analysis of research studies, c) pratical work in class and extra-class.

Continuous Evaluation: a) Test or individual written test – 40.0%, b) Face-to-face participation in class work and completion of proposed individual tasks – 20.0%, c) Project/group work – 40.0%

Exam Evaluation: Individual written test – 100.0%

At the end of the semester, students should be able to …
a) Understand and know how to use the accumulated scientific knowledge about the main features of human communication, its functions and the many variables that you associate;
b) Recognize the determinants and effects of communication processes;
c) Understand the importance of developing communication skills to pursue a professional career in Media;

1) Characteristics of human communication process:

a) Models for the study of communication processes,

b) Functions of communication,

c) Determinants and laws of communication

d) Problems and barriers to communication.

2) Studies and theories about the processes of human communication:

a) Pressures on autonomy and psychological reactance,

b) Cognitive dissonance and social comparisons

c) Change of opinion and persuasive communication;

d) Social perception

e) Causal attributions and explanation of subjective social realities.

3) Applications to the field of Social Communication

a) The construction of perceived credibility, competence, sincerity and trustworthiness of communication agents;

• - Individual and/or Group Work - 40.0%
• - Frequency - 40.0%
• - Attendance and Participation - 20.0%

• - Exam - 100.0%

NAO

Aparício, M. T. S. (1988). Psicologia de la comunicacion. UNED

Aronson, E., Wilson, T., Akert, R., Sommers, S. (2016). Social psychology. Prentice-Hall.

Baron, R, Branscombe, N R & Byrne, D (2013), Social psychology. Allyn and Bacon.

Delamater, J., Myers, D, Collett, J (2018). Social Psychology. Routledge.

Frings, D. (2018). Social Psychology: The basics. Routledge.

Hewstone, M., & Brewer, M. (Eds.) (2007). Blackwell handbook of social psychology (4 Vols.). Blackwell.

Morales, J. F. et al. (2007). Psicologia social. McGraw Hill.

Neto, F. (2008). Psicologia social I & II. Universidade Aberta.

Pratkanis, A. R., & Aronson, E. (2001). Age of propaganda: The everyday use and abuse of persuasion. Freeman.

Rego, A. (2010). Comunicação pessoal e organizacional. Ed Sílabo.

Smith, E, Mackie, D & Claypool, H (2015) Social psychology. Psychology Press.