Course Objectives
This course is aimed at executives, managers and business decision-makers who want to understand the strategic impact of Artificial Intelligence (AI) on business and identify opportunities for organizational value creation.
The course provides an integrated view of key AI technologies and their business applications, covering topics such as automation, predictive analytics, generative AI, ethics, and digital transformation.
Participants will develop skills to assess the potential of AI in their organizations, lead technological innovation projects, and align AI adoption with corporate strategy.
Access Conditions
Degree Title or Relevant Professional Curriculum in the area.
Professional Outlets
Not applicable
Learning Language
Portuguese Language
Learning Objectives
To provide managers, leaders and decision-makers with a strategic and applied understanding of AI, enabling them to drive the digital transformation of their organizations.
The participant must be able to:
• Understand the main AI technologies and trends and their impact on business;
• Identify opportunities for value creation and efficiency through AI in different business areas;
• Lead AI-based innovation and digital transformation processes;
• Adopt an ethical and governance perspective in the implementation of AI strategies in organizations
Access to Superior Studies
Not applicable
Course Coordinators
Micro-credential in Artificial Intelligence for Executives
| Curricular Unit | Code | ECTS | Period |
| Artificial Intelligence for Executives | 51004648 | 2 | 1st Q |