Course Objectives
Within the scope of the needs identified in the communication management of local authorities, this postgraduate course aims to provide graduates with tools to structure, plan and act in the different areas of communication. In this way, special relevance will be given to techniques and instruments that enable municipalities to listen carefully to their populations and their respective needs for greater and better citizen participation.
Access Conditions
Candidates admitted to the course must be senior technicians from local authorities.
Learning Language
Portuguese
Access to Superior Studies
Not applicable.
Course Coordinators
Main Branch
Curricular Year: 1
| Curricular Unit | Code | ECTS | Period |
| Digital Platforms Communication | 21010004 | 8 | 1st S |
| Local Authorities Intern Communication | 21009985 | 8 | 1st S |
| Public and Proximity Communication | 21009996 | 8 | 1st S |
| SEMINAR I - "Local Authorities Challenges in Strategical Communication" | 21010010 | 6 | 1st S |
| Crisis Management and Communication | 21010032 | 8 | 2nd S |
| Event Management in the Activation of Municipal Brands | 21010043 | 8 | 2nd S |
| Press Office and Journalistic Information | 21010021 | 8 | 2nd S |
| SEMINAR II - "Territorial Brands: Stories of Success" | 21010057 | 6 | 2nd S |