Governance and Collaborative Networks in Tourism

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The teaching and learning methodologies combine theoretical and practical approaches, necessary for the development of the student’s analytical capacity, identifying relevant sources of information and stimulating the research and analysis of contents, based on best practices, both in the classroom and in field visits and contact with professionals in the sector. Group work will be carried out, encouraging students’ self-training, critical spirit and teamwork.

The history of progress of the pioneering Collaborative Networks (CN), the possibility of allocating the same resource to various alternative tourist structures, the emergence of new territorial and thematic tourism products, as well as a new inter-municipal organizational model in the country, changed the way in which projects the vision of the development of territories. The effectiveness of this response capacity is based on an innovative model of articulation between public entities, tourist agents and local communities, which, in itself, constitutes a new way of promoting, welcoming and serving visitors. Thus, in this CU it is intended to:

1.Foster a culture of concerted strategic articulation as a way of creating an offer with scale, diversity of services and coherent territorial identity.

2. Train actors to operate in CN, in terms of structuring, promotion and commercialization.

3. Facilitate the understanding of a scale effect resulting from the combination of the various CNs

1. Governance

1.1 Concept and contextualization

1.2 Governance of collaborative networks

2. Collaborative Networks

2.1. Concept and criteria

2.1.  Necessity and advantages of the existence of Collaborative Networks

2.2.  Instruments for the performance of Collaborative Networks

3. Governance and Collaborative Networks in the context of national tourism activity

3.1.  Genesis

3.2.  Nature

3.3.  Territorial and thematic focuses

3.4.  Evolution history

3.5.  Performance levels

• - Individual written test - 50.0%
• - Individual written work - 50.0%

• - a) individual written test - 30.0%
• - b) group work/case studies - 70.0%

NAO