Base Knowledge
Portuguese and English languages.
Teaching Methodologies
The pedagogical model for this module is designed based on the principles of Universal Design for Learning (UDL), aiming to reduce barriers to learning and promote equity. The strategy is rooted in flexibility: content is presented in multiple formats; active methodologies (such as the flipped classroom and collaborative work) encourage diverse forms of participation, action, and expression; and the connection to real-world management contexts ensures relevance, engagement, and student motivation. This fosters an environment where critical thinking and individual reflection coexist with evidence-based debate and practical application.
Learning Results
Objectives
O1. Describe the fundamental concepts of management and its importance for organisational success.
O2. Distinguish between companies based on various classification criteria.
O3. Define the functions, roles, and skills of managers and their relationship with the company’s hierarchical levels.
O4. Explain models of globalisation, internationalisation, ethics, and corporate social responsibility.
O5. Characterise the main management functions: Planning, Organising, Directing (Motivating, Leading, Communicating), and Controlling.
O6. Describe the main functional areas of a company: Innovation, Marketing, and Human Resources.
Skills to be Developed
C1. Identify the main theoretical schools of management and their historical evolution.
C2. Apply decision-making and planning tools to solve simple organisational problems.
C3. Analyse the interdependence between the functions of planning, organising, directing, and controlling.
C4. Evaluate the impact of ethics and social responsibility practices on corporate sustainability.
C5. Outline improvement proposals for the functional areas of marketing, innovation, and human resources.
Program
Chapter I – Introduction to Management, Managers and Organisations
I.1 Fundamentals of management
I.2 Globalisation and internationalisation
I.3 Ethics, Corporate Social Responsibility and Sustainability
I.4 Evolution of management thinking
Chapter II – Functions of the Manager
II.1 Planning and Strategy
II.1.1 Fundamentals of the planning and strategy process
II.1.2 Decision-making fundamentals
II.2 Organisation
II.2.1 Fundamentals of the organisational process
II.2.2 Structural dimensions and formats
II.3 Management (Motivating, Leading and Communicating)
II.3.1 Motivation
II.3.2 Leadership
II.3.3 Communication and Organisational Culture
II.4 Control
Chapter III – Organisational Functions
III.1 Innovation
III.2 Marketing
III.3 Human Resources Management
III.4 Other Organisational Functions
Curricular Unit Teachers
Professor a definir - ISCACGrading Methods
Continuous Assessment
AC1: Test 1 (30%)
AC2: Test 2 (30%)
AC3: Group Project (40%) – this assessment component provides options regarding the format of the assessment, based on Universal Design for Learning (UDL) principles, to be negotiated with the students.
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Final Assessment
EF1: 100% – Exam
Internship(s)
NAO
Bibliography
Core Bibliography
Robbins, S. P., & Coulter, M. A. (2021). Management (15th ed.). Pearson.
Teixeira, S. (2022). Gestão das organizações (4th ed.). Escolar Editora.
Additional Bibliography
Costa, T. (2021). Gestão contemporânea: Princípios, avanços, tendências e desafios (3rd ed.). Edições Sílabo.
Hague, P. (2023). The business models handbook: The tools, techniques and frameworks every business professional needs to succeed. Kogan Page.
Hitt, M. A., Ireland, R. D., & Hoskisson, R. E. (2020). Strategic management: Concepts and cases: Competitiveness and globalisation (13th ed.). Cengage.