Introduction to Tourism

Base Knowledge

There is no previous knowledge recommendation.

Teaching Methodologies

Theoretical and practical classes; student oral and written participation in classes; oral presentation of group research work.

Learning Results

· Know the foundational concepts on tourism as a social phenomenon as well as  an economical activity;

. Understand the structure and functioning of tourist systems;

. Know the more important typologies of tourism, particularly those related with rural and natural areas;

. Characterize equestrian tourism in the typologies of horse tourism and horse-riding tourism

Program

 I·The tourism phenomenon as a social experience (foundation principles).

1. The History of Tourism.

.1.1.The History of Tourism in Portugal.

.1.2. The concept of Tourism

1.3. The classification of Tourism.

 II. How the Tourism System works (main and complementary activities).

.2.1. Elements of the Tourist System.

.2.1.1.The tourist.

.2.1.2. Tourism resources.

.2.1.3. Means of transport in Tourism.

.2.1.4. Social and political factors.

.2.1.5. Tourism marketing.

.2.1.6. Tourism services.

III. Tourism as an economical activity.

.3.1. Offer and demand.

.3.2. The statistics of Tourism.

.4. Typologies of Tourism.

.4.1. Mass Tourism.

.4.2. Rural Tourism.

.4.3. Nature Tourism.

.4.4. Adventure Tourism.

.4.5. Culture Tourism.

.4.6. Event Tourism.

.5. Equestrian Tourism (Horse Tourism and Horseback Tourism: main sport disciplines).

Curricular Unit Teachers

Noémia Martins Bárbara

Grading Methods

Continuous assessment:

Continuous assessment of tasks carried out in the classroom 20%.

A research work with oral presentation in the classroom 30%.

Two written tests 50%.

Student approval depends on attending the minimum of 2/3 of classes and obtaining an average of 9.5 marks.

Exam:

In the final exam there is a written test of 60% and practical work with oral presentation 40%.

Final approval requires the minimum classification of 9.5 marks.


    Internship(s)

    NAO

    Bibliography

    Baptista, M. (2003). Turismo: Competitividade sustentável. 4ª edição, Verbo.

    Cunha L. & Abrantes, A. (2013).Introdução ao Turismo. 5ª edição atualizada e aumentada. Lidel.

    Cunha, L. (2013). Economia e política do turismo. 3ª edição, McGraw Hill.

    Instituto de Planeamento e Desenvolvimento do Turismo. (2026). E se o Turismo acabasse?  Revista Tendências de Turismo ’26.

    Turismo de Portugal (2021) Plano Turismo + Sustentável 2020-2023.

    Turismo de Portugal. (2017).  Estratégia de Turismo 2027. Turismo de Portugal.

    Turismo de Portugal (2006). “Produtos estratégicos: Turismo de natureza”. Turismo de Portugal.