Introduction to UX/UI

Teaching Methodologies

The teaching and learning methodologies in the Introduction to UX/UI course are carefully aligned with the pedagogical model, offering a practical, collaborative, and student-centered learning experience. The course structure combines lectures, practical sessions, and group activities, allowing students to explore and apply UX/UI concepts in real and simulated contexts.

Lectures introduce foundational UX/UI principles, providing the essential conceptual framework for understanding interface and user experience design. These sessions encourage active participation, allowing students to clarify doubts and share interpretations in an interactive environment. In parallel, practical sessions enable students to apply theoretical knowledge in design activities, such as creating personas, mapping user journeys, and developing wireframes and prototypes. These hands-on activities are crucial for students to experience the UX/UI design process and deepen their understanding of the concepts covered.

Group work plays a central role in the learning process as well. Through collaborative projects, students develop communication and teamwork skills while working in groups of up to three to create UX/UI solutions. This approach fosters idea exchange and problem-solvingbased learning, creating a dynamic experience that mirrors the professional environment.

Throughout the semester, continuous feedback from the instructor and peers allows students to reflect on their progress and refine their approaches at each project stage. This feedback practice, combined with individual reflection, promotes active learning and continuous development.

These methodologies ensure that students not only understand UX/UI concepts but also gain the ability to apply them practically and reflectively, fully aligned with the course’s pedagogical model.

Learning Results

Enable students to acquire fundamental knowledge in UX/UI, focusing on usability, accessibility, and user-centered design. Through theoretical lessons and case studies, students learn UX/UI principles and best practices, such as information architecture and visual hierarchy, and develop critical insight by analyzing real interfaces.

Develop presentation and communication skills, fostering teamwork, collaboration, and autonomy in learning.

Program

1. UX Fundamentals

1.1  Definition of UX

1.2  User-Centered Design Principles

2. User Research

2.1  Qualitative and quantitative research methods

2.2  Personas

2.3  User journey maps.

3. Interaction Design

3.1  Usability principles

3.2  Information architecture

3.3  Navigation flow

4. UI Fundamentals

4.1  Visual Elements and Hierarchy: Buttons, icons, and visual hierarchy in interface design

4.2  Color Theory

4.3  Typography

4.4  Responsive Design

4.5  Accessibility in UI

5. Tools

5.1  Introduction to design tools

5.2  Wireframes and Mockups

6. Usability Testing

6.1  Test Planning

6.2  Executing User Tests

6.3  Analysis and Interpretation of Results

7. UX/UI trends

7.1  UX/UI Best Practices

7.2  Technological Innovations in UX/UI

Internship(s)

NAO

Bibliography

Gothelf, J., & Seiden, J. (2021). Lean UX: Designing Great Products with Agile Teams (3rd ed.). O’Reilly Media, ISBN: 978-1098116306

Stickdorn, M., Lawrence, A., Hormess, M. E., & Schneider, J. (2018). This is Service Design Doing: Applying Service Design Thinking in the Real World. O’Reilly Media, ISBN: 978-1491927182

Kalbach, J. (2020). The Jobs to Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs. O’Reilly Media, ISBN: 978-1492042082

Tidwell, J., Brewer, C., & Valencia, A. (2020). Designing Interfaces: Patterns for Effective Interaction Design (3rd ed.). O’Reilly Media, ISBN:

978-1492051961

Nielsen Norman Group, disponível em https://www.nngroup.com Smashing Magazine, disponível em https://www.smashingmagazine.com