Development of Turism Products

Not applicable

Theoretical-practical classes in order to provide students the main concepts for learning and creative construction

Analysis of case studies about the main tourism products and discussion in the classroom, 

Development of small tasks in the classroom;

Tutorial orientation sessions designed to monitor and supervise the autonomous work carried out by the students.

Recognize the strategic tourism products for Portugal,

Identify opportunities and challenges ito the development of new tourismo products

Identify Portugal’s competitive capacity 

Know the characteristics of the main tourism products

Identify the tourist products likely to satisfy tourist needs

Understand the issues underlying the development of Tourism for All

Propose sustainable and innovative forms of tourism products according to demand trends

1. Introduction

1.1. Concept, components and characteristics of the tourist product

1.2. tourist destination concept

1.3. Product/tourist destination life cycle

2. The National Tourism Strategy

2.1. Strategic Development Lines

2.2. Development trends for the sector

3. Conceptual framework, evolution, trends and analysis of the effective and potential offer in Portugal of the following tourism products:

3.1. Nature Tourism / Ecotourism

3.2.Health and Welfare Tourism

3.3. Sports Tourism: Golf and Nautical

3.4. Cultural Tourism and Religious Tourism

3.5. Gastronomy , Winetourism and Rural Tourism

3.6. Business tourism

4. Accessible Tourism

4.1. Trends & conceptualization

4.2. Accessible tourism supply: a systemic view

4.2. Main barriers on tourism for people with special needsisabilities

4.3. Best practices 

5. Traditional tourism products or the emergence of news one 

According to the Academic Regulation of the 1st Cycle of Studies at ESEC (art. 13 and 15), students will have
to choose one of the following assessment modalities:
a) Continuous / periodic evaluation
b) Exam.
Continuous assessment includes the following components and weights
•Individual assessment test (50%);
•workgroup (40%);
•Interest and participation in activities developed during classes (10%)

The exam includes a written test (100%);

NAO