Base Knowledge
There are no formal prerequisites. It is recommended that students have a basic understanding of management, economics, and the use of computer tools, as well as research and information analysis skills.
It is recommended that students have acquired the fundamental knowledge provided by courses in the areas of management, marketing, finance, and accounting, which will facilitate the development and evaluation of business plans.
Teaching Methodologies
The teaching methodology will be eminently practical and applied to the evaluation of innovation opportunities or the creation of business opportunities, with the analysis of cases and the use of instruments, tools and models for the preparation of a business plan and its respective management.
Learning Results
By the end of the course, students should:
1) have gained an insight into the nature of the job market and the opportunities offered for the creation of entrepreneurial projects, whether in terms of internal entrepreneurship (within a company or organization) or external entrepreneurship (creation of a start-up);
2) as well as a set of knowledge, tools and management instruments to start an entrepreneurial project.
Program
1) Entrepreneurship and business initiative:
a) psychological characteristics of entrepreneurs
b) main barriers to entrepreneurship
2) The organizational imperative of innovation:
a) types of innovation
b) opportunities for organizations
3) Creation of a start up:
a) the market and needs
b) market characterization
4) Setting up a company:
a) legal forms and structures
b) how to set up a company
5) Company financing
6) A company’s business project:
a) project phases
b) project classification
7) Economic and financial viability of a company:
a) preparation of a business plan
b) fixed and variable expenses
c) budget and control of expenses
d) forecast of expenses
e) criteria and methods for evaluating company projects
f) economic viability of projects.
Grading Methods
The assessment of the UC will be exclusively continuous/frequent and will be carried out through practical work, with no assessment by exam.
Internship(s)
NAO
Bibliography
Baranger, P., Helfer, J. P., Bruslerie, H. D., Orsoni, J., & Peretti, J. (2020). Gestão. Edições Sílabo.
Carvalho, N. P., & Bernardo, M. R. (2023). Gestão de projectos. Ed Sílabo.
Dornelas, J. (2021). Empreendedorismo. Transformando ideias em negócios. Empreende Editora.
Ferreira, M. P., Reis, N. R., Santos, J. C., Serra, F. R. (2023). Empreendedorismo. Conceitos e fundamentos para a criação da nova empresa. Ed Sílabo.
Paiva, I., & Carvalho, L. (2021). Contabilidade financeira e criação de novos modelos de negócio. Ed Sílabo.
Soares, R., Pimentel, L., & Sabino, A. (coord) (2020). O livro do empreendedorismo. Guia teórico-prático para criar um negócio de sucesso. Actual.
Tomás, F. P. (2021). Programa para a promoção dos ofícios e das microempresas artesanais. Cearte – Centro Formação Profissional do Artesanato.