International Trade

Agronomy, economics and management

The development of the theoretical component is carried out using the expository method, using participatory exposure strategies, case studies, practical examples, solving individual or group exercises. To complement this U.C. seminars will be organized with guest speakers, in particular, on entrepreneurship.
Group preparation of a business plan in the agricultural business area is the practical part of which obliges the student to apply the knowledge acquired in a case that can be carried out and with which he can participate and are encouraged to do so in the different competitions. development of ideas and business, opened throughout the year by various public and private institutions. The ability to work in groups, the innovation capacity, leadership and the ability to make use of theoretical skills acquired are evaluated through the preparation, presentation and defense of the business plan

This UC aims to provide the student with a detailed knowledge of the functioning of international institutions and the principles of international trade. It also examines the development of international trade, the development of trade policies and instruments, and the effect of national policies on international trade. It identifies the positive and negative effects of globalization and its implications on marketing strategies. The student should acquire skills in the international economy, should know the main international policies, calculate and interpret the ratios of international policies that influence trade. It should also know how to analyze the behavior of the consumer, to know some of the characteristics of the consumers in the main markets and to know marketing techniques directed to the export markets

International trade, the international economy and Indicators applied to international trade.
Theories on international trade: The mercantilist approach; Adam Smith and the concept of absolute advantage; David Ricardo and the concept of comparative advantage. The New Approaches: Relative Factor Endowment Theory, Product (International) Life Cycle Theory and National Competitive Advantage Theory.
The effects of market opening on the economy (gains and losses)
World Trade Organization (WTO) principles and disputes in the WTO. The trade policies and conflicts of the two Big Blocks and the Regional Agreements. DOHA Schedule
International marketing and consumer behavior. The dynamics of global trade. International Market Entry Strategies and Market Research. Identification of market segments and marketing mix in an international context.

• - Avaliação 1: teste escrito - 40.0%
• - Avaliação 2: Trabalho e apresentação - 60.0%

• - Avaliação 2: Trabalho e apresentação - 60.0%
• - Avaliação 1: teste escrito - 40.0%

NAO