Commercial Space Management

n.a.

The curricular unit will be developed according to a theoretical-practical model with a structured exposition of the contents and respective analysis and discussion or debate. An interrogative and interactive methodology will be used
prior to the presentation of the main contents and concepts, and demonstration/exemplification of them through their practical application in everyday situations and using, where appropriate, audiovisual media.
It also includes the autonomous study with research on exposed content and the reading and critical analysis of texts/articles.

a) Recognize the different commercial spaces
b) Identify the aspects to be taken into account without commercial space design
c) Understand a legislative and regulatory environment around a commercial area
d) To enable the management of activities in the context of commercial space

Characterization of sales spaces
The wholesale sector
The retail sector
Notion of commercial space
Types of commercial spaces
Commercial Space Planning
Location of commercial space
Commercial space design
Functional and technical aspects
Interior and Exterior Elements
The role of Marketing in the design of commercial space design
Barriers to free design of commercial space design
Legislation associated with commercial spaces
Management of activities in commercial space
The animation of the commercial space
Storage and preservation of products
Equipment Management the Acquisition
Maintenance and Service
Outsourcing Services
Management of People and Communication in commercial spaces

• - Working paper - 50.0%
• - 1 written test - 50.0%

• - Written test - 100.0%

NAO