Introduction to Tourism

There is no previous knowledge recommendation.

Theoretical and practical classes; student oral and written participation in classes; oral presentation of group research work.

• Know the foundational concepts on tourism as a social phenomenon as well as economical activity;
• Understand the structure and functioning of tourist systems;
• Know the more important  typologies of tourism, particularly those related with rural and natural areas;
• Characterize equestrian tourism in the typologies of horse tourism and horse-riding tourism

• 1.The tourism phenomenon as a social experience (foundation principles).
• 1. The History of Tourism
• 1.1.The History of Tourism in Portugal
• 1.2. The concept of Tourism
• 1.3. The classification of Tourism
• II How the Tourism System works (main and complementary activities)
• 2.1. Elements of the Tourist System
• 2.1.1.The tourist
• 2.1.2. Tourism resources
• 2.1.3. Means of transport in Tourism
• 2.1.4. Social and political factors
• 2.1.5. Tourism marketing
• 2.1.6. Tourism services
• III Tourism as an economical activity
• 3.1. Offer and demand
• 3.2. The statistics of Tourism
• 4. Typologies of Tourism
• 4.1. Mass Tourism
• 4.2. Rural Tourism
• 4.3. Nature Tourism
• 4.4. Adventure Tourism
• 4.5. Culture Tourism
• 4.6. Event Tourism, etc.
• 5. Equestrian Tourism (Horse Tourism and Horseback Tourism: main sport disciplines)

NAO

Baptista, M. (2003). Turismo: Competitividade sustentável. 4ª edição, Verbo.

Cunha L.; Abrantes, A. (2013).Introdução ao Turismo. 5ª edição atualizada e aumentada.  Lidel.

Cunha, L. (2013). Economia e política do turismo. 3ª edição,  McGraw Hill.

Turismo de Portugal (2021) Plano Turismo + Sustentável 2020-2023. Turismo de Portugal.

Turismo de Portugal (2017) Estratégia de Turismo 2027.  Turismo de Portugal. 

Turismo de Portugal (2006). “Produtos estratégicos: Turismo de natureza”.  Turismo de Portugal.