Theories of Communication

N/A

Given the markedly theoretical nature of the course, the direct expository method will be privileged, using multimedia materials, especially in lectures. Students will be asked to be involved in their own learning process, namely through the analysis of texts and/or other materials provided by the professor during the classes, as well as concrete communicative situations and the problematization of concepts.

Periodic assessment includes two written tests; in both the minimum grade is 7.5 points. The final grade is calculated by the arithmetic average of the test scores. In cases where the minimum grade for approval is not reached, the final designation will be NRC.

The evaluation by exam, at all times, implies the accomplishment of a written exam (100%).

It is intended that, after completing the course, the student:

a) Understand the phenomenon of communication from a social perspective

b) Acquire an integrated theoretical perspective on the main research topics of the discipline

c) Demonstrate the ability to apply this knowledge in solving research problems and in carrying out communication practices.

1. Communication and Language

1.1. Communication and meaning

1.2. Pragmatics of communication

2. Communication and Interaction

2.1. Chicago School and Symbolic Interactionism

2.2. Communication and dramaturgy – Erwing Goffman

2.3. Palo Alto and the Orchestral Theory of Communication

3. Media Communication

3.1. Toronto School

3.2. Communication in the hybrid media ecosystem

4. Trends in media communication research

• - Test 2 - 50.0%
• - Test 1 - 50.0%

• - Exam - 100.0%

NAO

Borges, S. (2010). Agendamento in J. C. Correia, G. B. Ferreira & P. Espírito Santo (orgs.), Conceitos de Comunicação Política, pp. 137-144. Livros Labcom.

Chadwick, A. (2017). The Hybrid Media System: Politics and Power. University Press.

Fidalgo, A., Gradim, A. (2005). Manual de Semiótica. https://www.bocc.ubi.pt/pag/fidalgo-antonio-manual-semiotica-2005.pdf

McLuhan, M. (1999). Os meios de comunicação como extensões do homem (10ª ed.). Cultrix.

Goffmann, E. (1993). A Apresentação do Eu na Vida de Todos os Dias. Relógio d’Água.

Esteves, J. P. (2009). Comunicação e Sociedade. Os Efeitos Sociais dos Meios de Comunicação de Massa (2ª ed.). Livros Horizonte.

Esteves, J.P. (2011). Sociologia da Comunicação. Fundação Calouste Gulbenkian.

Rodrigues, A. D. (2011). O Paradigma Comunicacional. História e Teorias. Fundação Calouste Gulbenkian.

Serra, J. P. (2007). Manual de Teoria da Comunicação. Livros Labcom.