Editorial Design

N/A

6.1 The methodological choices will focus on two key educational components:
– Theoretical-practical component – oral presentation oriented to the estimated contents;
– Practical component – study and presentation of works/productions and their authors and work development under the teacher guidance.

6.2. Evaluation
6.2.1. Continuous evaluation
The evaluation will obey the criteria that will be explained in different briefings, according to the following components and weights:
Theoretical and practical (group work and individual project)- 35%;
Practical (group work and individual projects) – 65%.

6.2.2. Exam
The exam evaluation will obey the criteria that will be explained in the briefing, according to the following components and weights:
Theoretical component with a weight of 25%;
Practical component with a weight of 75%.

3.1 Learn about the methodology of editorial design and development phases, from briefing to project approval;
3.2 Acquire theoretical, practical, aesthetic and technical knowledge necessary for visual communication of concepts/ideas;
3.3 Acquire concepts and specific terminology of the subject area;
3.4 Know how to analyse alternative solutions in a project of editorial design, taking into account the visual message and the information that needs to be transmitted to a targeted audience;
3.5 Know how to conceive, plan, write, edit and produce an editorial project.

4.1. Editorial Design
4.1.1. Format
4.1.2. Substract
4.1.3. Grid systems
4.1.4. Layout
4.1.5. Typography
4.2. Publications
4.2.1. Book: components and book Cover
4.2.2. Magazine
4.2.3. Newspapers
4.2.4. Other publications

• - Individual and/or Group Work - 35.0%
• - Group work (practical component) - 65.0%

• - Theoretical Component - 25.0%
• - Practical Component - 75.0%

NAO

Ambrose, G. & Harris, P. (2018). Layout for Graphic Designers (Basics Design): An Introduction. Bloomsbury Visual Arts
Errea, J. (2018). Newspaper Design: Editorial Design from the World’s Best Newsrooms. Gestalten
Muller-Brockmann, J. (2012). Sistemas de retículas, Un manual para diseñadores gráficos. Editoral Gustavo Gili.
Poulin, R. (2018). Design School: Layout: A Practical Guide for Students and Designers: 1. Rockport Publishers
Shaoqiang, W. (2019). Page Design: Printed Matter and Editorial Design. Promopress
Shaoqiang, W. (2022).New page design. Layout and editorial design. Hoaki
Weiming, H. (2017). Flipping Pages Details in Editorial and Page Layout Design. ‎ Gingko Press